Earlier, ecommerce was a preferred medium for buying products worth low ticket sizes. But now, the behavior is changing rapidly. Owing to attractive offers that challenge traditional selling mediums, the comforts of home delivery, the ability to access products transforming geographical limits, and improved exposure to the Internet and smartphones, eCommerce vendors are adding more users at an aggressive rate.
The importance of technology as a catalyst cannot be stated enough for this growth. Thus, organizations are investing heavily in digital infrastructures. On that point which makes it simpler for growth as well as the retention of customers. A Progressive Web Application (PWA) is one such new-age technology.
A PWA offers users an experience that replicates a mobile application without having to install it. Just like a native app, a PWA can be saved on a user’s smartphone, send a user push notifications, and offers many other features, while being faster, secure, and simpler. A Progressive Web App offers ecommerce organizations a wide range of benefits that make for a sound investment. Some of them include:
- Responsiveness: PWAs are device agnostic. They work with smartphones as well as they do with tablets.
- Security: Users can be assured of security while operating PWAs as they are accessed via HTTPS.
- Amazingly Fast: Developed using a design concept known as an App shell model, PWAs can operate very quickly, making them even more attractive for customers.
- Easier to adopt for users: As users don’t need to actually install an application on their phone while being able to access a lot of similar features, PWAs help improve converting customers who were previously unwilling to download an application.
- Simplicity: A PWA can be accessed using a browser of the user’s choice.
How do the PWA App works?
According to Google Developers, “The web app manifest & service worker is a core of the PWA, that tells the browser about your web app and how it should behave when ‘installed’; on the user’s mobile device or desktop. Below are the roles of Manifest & Service worker in PWA.
What is Web App Manifest?
- The web app manifest is a simple JSON file that tells the browser concerning your web app.
- In order for a user to be able to install your Progressive Web App, it must meet the subsequent criteria: name is needed as is used is utilize app install prompt.
- icons should include a 192px and 512px sized icons, these icons play a really vital role as. These icons area unit utilized in places just like the home screen, app launcher, task switcher, splash screen, etc.
- The Start_url is should because it tells the browser wherever your application ought to begin once it’s launched.
- The display should be one of fullscreen, standalone, or minimal-ui.
- Having a manifest with these higher than parameters are needed by Chrome to indicate the Add To Homescreen prompt.
What is a Service Worker?
- The website should be served over HTTPS (required for service workers)
- A service worker is a script that your browser runs in the background. It becomes independent from an online page, gap the door to options that do not would like a web page or user interaction.
- Today, they already embrace options as push notifications and background synchronise. In the future, service staff may support different things like periodic synchronise or Geofencing.
- Service employee caching is way additional manageable. As well as, it continually checks network standing whether or not it’s online or offline and fetches or terminate the resource files consequently.
- Service worker helps the web site to load offline. not like AppCache API, it’s having additional management over the browser cache. Returning guests will fetch the web page instantly from the browser cache and obtain a power tool expertise.
Here is how the service worker is registered
if ('serviceWorker' in navigator) {
navigator.serviceWorker.register('/service-worker.js')
.then(function(registration) {
console.log('Registration successful, scope is:', registration.scope);
})
.catch(function(error) {
console.log('Service worker registration failed, error:', error);
});
}Using Magento 1 and Magento 2 Extensions for Rapid Development:
For businesses using the Magento platform for their ecommerce stores, implementing the PWA framework is a lot simpler with Magento 1 and 2 Progressive Web Application Extensions developed by SetuBridge.
Developed after carrying out extensive research that brings the best user experience and optimizes operational efficiency. With these extensions, users can access a wide range of features that include:
- The PWA app using very little internet speed which made from our Magento 1 and 2 PWA extension.
- Customers needn’t download an application as it can be ‘bookmarked’ with an app icon on the home screen. Just like an actual mobile application!
- Business owners can customize the look and feel of the Progressive Web App to serve a complete brand experience
- Furthermore, the admin can also send notifications to the customers from time to time.
