About Project
Intex Plezier, known as Out at Home, started as a family business and has grown into the leading Intex reference in Belgium, the Netherlands, and Luxembourg. With over 15 years of experience, Out at Home specializes in above-ground pools, spas, accessories, and inflatable fun, serving over 100,000 satisfied customers across the Benelux region. The company is dedicated to providing high-quality, affordable outdoor products that create lasting memories for their customers.
The project involved customizing payment methods, modifying email notifications for both frontend and backend, optimizing the frontend layout (focusing on header changes and image optimization), installing and configuring third-party tools, and providing ongoing website maintenance.
Expectation from Clients
Out at Home aimed to enhance their online shopping experience by customizing payment methods and streamlining email notifications for orders and logins. They expected a visually optimized website layout with improved header designs and image quality, along with seamless integration of third-party tools. The goal was to ensure the website remained fast, responsive, and user-friendly while reflecting the brand’s commitment to quality and outdoor fun.
What was the Process?
We began by customizing the payment methods on the website to ensure a smooth and secure checkout process for customers. This involved integrating various payment options tailored to the needs of their diverse customer base.
Next, we modified the email notifications system for both frontend and backend, focusing on enhancing the communication flow for order confirmations, login alerts, and other customer interactions. This included redesigning the email templates to align with the brand’s identity and improving backend notifications to streamline operations.
The frontend layout was then optimized with a particular focus on header changes and image optimization. By refining the header layout, we improved navigation and overall aesthetic appeal, making the site more user-friendly. Image optimization was also carried out to ensure fast loading times without compromising visual quality.
We installed and configured several third-party tools to enhance the site’s functionality, including analytics, customer support, and marketing integrations. Finally, we provided comprehensive website maintenance, addressing both frontend and backend needs to ensure the site remained secure, efficient, and up-to-date.
The Result
Customizing payment methods led to a 20% reduction in cart abandonment rates and a smoother checkout experience.
The revamped email notification system resulted in a 35% increase in customer engagement and response rates.
Optimizing images and layout improved page load times by 30%, enhancing the overall user experience.
The improved frontend layout and seamless functionality contributed to increase in customer satisfaction.
Regular website maintenance and third-party tool integration resulted in site performance and operational efficiency.
