5 Best Ecommerce Platform To Start Online Business (2023)

Are you ready to start online? But, tense about how to start…

No need to worry! You don’t need to have any technical or design experience to create a beautiful online store easily. So, you need to build a good eCommerce store by using the best eCommerce platform.

In the world of eCommerce, more than 20-30 million eCommerce sites are accessible, and over 370 eCommerce platforms are available for start-ups/businesses. 

The type of eCommerce website that you have will also determine your eCommerce platform. All eCommerce platforms are not created equally. Ecommerce websites are vertically supported by Fashion & Apparel, health & beauty, sporting goods, food & beverages, home furnishing, automotive, B2B (wholesale & distribution), etc.

Take your e-commerce business to the next level with Magento’s best-in-market solutions. In today’s highly competitive market, conversion-driven services provide a seamless path to growth.

All have different tactics, features, and many more. Here, the below platforms are the best for beginners with little experience setting up or managing a webshop. 

The Best eCommerce Platforms for 2023:

1. Magento eCommerce (Best for large inventory holders)

Magento is known for its incredibly complicated eCommerce platform. It empowers thousands of retailers and brands and its bundled offering that provides companies with flexible & scalable end-on platforms to manage, symbolize and optimize the experience across every touchpoint.


Merchants can also decide between an on-premise deployment and a cloud-hosted solution.

Magento’s eCommerce platform has significant benefits that make it deserving to be at the first position on the list.


  • Integrated checkout, payment, and shipping
  • Mobile optimized shopping
  • Global selling
  • Versatile content management
  • Extended functionality via the app marketplace
  • Instant Purchase 
  • Site search
  • Powerful & comfortable
  • Customize options available

Whatever the merchants pick they will enjoy the catalog of features that they can extend like discounts, recurring payments, membership subscriptions, unlimited products, etc.

Magento development service is provided all around the world and they have a 24/7 technical support team.

There is also a Magento Marketplace where you can get Magento extensions and themes to increase your platform’s functionality and developers are willing to work on your store for a fee to answer some of your questions free.

Plans & Pricing:

  1. Magento Commerce (Community Edition) is free to download and use but expect to pay for everything else associated with site link hosting, themes, development, add-on, etc.
  2. Magento Commerce (Enterprise Edition) is a business-level solution. Prices are reported between $15,000 to $50,000 annually.

Brands that use Magento are LensKart, Hp, Boodles, COX & COX, Joel and sons’ fabrics, and many more.

Also read: How To Boost Your E-Commerce Sales In 2022

2. Shopify eCommerce (Best for start-up entrepreneurs)

Shopify is a well-known eCommerce platform in the world. This is an all-in-one eCommerce website builder that powers more than 1 million online stores and making it one of the most popular choices on the list. 


Hence, It is best for beginners and any existing online store can develop from scratch and also for retail locations. It offers 14 days free trial for all its plans and it is easy to use with the right level of flexibility.

Shopify’s ecommerce platform has 70+ professional themes and amongst them some are free and 4100+ Shopify apps you can create a good-looking and highly functional eCommerce store website.


  • Multi-currency sales
  • Unlimited product listings and bandwidth & file storage
  • Customs domains
  • Reporting
  • Gift cards
  • Integrations with shipping 
  • POS (Point on Sale) software to power retail sales
  • Page Builder

Shopify has its payment processor and they charge on the plan that you choose and a payment solution to accept credit cards.

Shopify service is provided internationally and they have a 24/7 technical team available you will have an excellent eCommerce platform. 

Plans & Pricing:

  1. Shopify Lite — $9 per month 
  2. Basic Shopify — $29 per month 
  3. Shopify — $79 per month 
  4. Advanced Shopify- $299 Per Month
  5. Shopify Plus – Custom Pricing

Brands that use Shopify are mCaffeine, John Jacobs, Star-Struck, Nush, and many more.

Also read: 5 Considerations for a Strong E-commerce Product Strategy

3. WooCommerce (Best WordPress plugin)

WooCommerce is a plugin made for WordPress, developed by WooThemes. This eCommerce platform is the most popular eCommerce solution and 30-40% of online stores is powered by woo-commerce.

Woocommerce is designed to be an extendable, adaptable, and open-sourced platform and it allows merchants to sell physical products and services.


It is necessary to install WordPress and it needs a domain, hosting, and its setup, or else the woo-commerce platform will not be installed.


  • Mobile-optimized shopping
  • Geo-location support
  • Catalog & Inventory management
  • Shipping options and calculator
  • Search engine optimization
  • Coupons and discounts
  • Product reviews
  • Specific payment Gateways

Woocommerce with any website running on WordPress can be turned into an eCommerce store.

Plans & Pricing:

  • Lots of extensions are free to download and some are paid.

Brands that use Woocommerce are Aeropress, all black shop, Orangeamps, and many more.

4. Wix eCommerce (Best for drag & drop eCommerce site builder)

Wix is a free, Flexible, Drag and Drop hosted website builder, designed to be advisable and customizable without requiring coding from the user. Their platform powers over 500,000 businesses over the world.

It is well-known for its simplicity and its eCommerce solution, which allows users to build an online store.



  • Digital products
  • Related Product galleries
  • Shipping options
  • Discount codes
  • Mobile optimized
  • Abandoned cart recovery
  • Unlimited Bandwidth
  • Functionalities available by extensions

Wixcommerce provides merchants to choose from 500+ free mobile-optimized eCommerce themes and can create their own 90+ languages and provincials overall.

Plans & Pricing:

  1. Basic — $23 per month
  2. Unlimited — $27 per month
  3. VIP — $49 per month
  4. Enterprise — $500 per month

Brands that use Wixcommerce are Kaekoo, Coal & Canary, evolve clothing gallery, Celebs On Sandwiches, and many more.

5. Squarespace eCommerce (Best designing template collection)

Squarespace is a CMS platform that concedes users to create their blogs, eCommerce store, and portfolios like visual art or music. Some of its websites and their shop templates are industry or you can use case-specific, such as menu builders for any site.


Squarespace can even install multiple templates which are famous for their ease of use & creativity to one website and switch between them at any time and making this an excellent choice for creating online stores. 

It integrates with the most popular email marketing and social media platforms to sell and market your products.


  • Abandon cart auto-recovery
  • Unlimited Digital products
  • Personalized products
  • Product import/export
  • Real-time shipping rates and tracking
  • SEO tools
  • Upselling and cross-selling
  • Gift cards
  • Automatic discounts
  • Manage subscriptions 
  • Limited integration options

Squarespace has 24/7 customer support service ready to answer your questions and help you get things set up the way you want them to. 

It includes other essential features like customer accounts and eCommerce analytics & mobile store management and it’s the cheapest plan with no transaction fees.

Plans & Pricing:

  1. Personal — $12 per month
  2. Business — $18 per month
  3. Basic Commerce — $26 per month
  4. Advanced Commerce — $40 per month

Brands that use Squarespace are ARTIPS, Edible Boston, Thinkcoffee, and many more.


The best eCommerce platform depends on what your business is. It also depends on several factors e.g. your experience level, customization requirements, and the type of products you want to sell.

All Ecommerce platforms are not created equally so choose the right platform to create your website or grab the best from scratch. 

Choosing the right platform can feel devastating because there are countless options. But if you have any doubts or any query feel free to connect with us and share the details by filling below form.